If there’s anything that MCO has demonstrated it’s the key new role of eCommerce players in the industry. In Malaysia, the industry has been moving ahead as well and something new is coming next Tuesday, 7 July 2020. Vettons is tailoring eCommerce for the next generation of customers and they’re launching live on Facebook.
Set for official Launch that day, the livestream is planned for 8.00pm (Malaysian time). Make sure you register your interest ahead of time so you won’t forget the date. eCommerce is ready for revolution, and Vettons is poised to lead the way.
According to their head of technology Stanley Yong, Vettons is “driven by our passion to redefine the offline ecosystem, while enabling a new one to by humanising digital technology to empower consumers”. More accurately, they intend to help users shop smarter.
Having once heard before that the modern company struggles to customize experiences for individual customers, it will be interesting to see how Vetton does. To date, eCommerce platforms have been simply that and the business has not undergone much significant change since the early days.
“Almost half of retailers admit that they have not made progress in tailoring the in-store shopping experience to cater for different generations,” said Yong, quoting a study by retaildoc.com.
This is where Vettons come in.
Vettons Gives Customers What they Need
“At Vettons, we understand the ongoing shift in demographics, and we are committed to blurring the boundaries between offline and online commerce in our quest to fulfill the personalized needs of each customer,” he said, describing Vettons as “a marketplace for a new generation of smarter shoppers”.
“New retail signals the convergence of physical retail with the rapid digitization of the industry. To be able to respond quickly to such demands, it is critical to employ the latest technologies and humanize them for greater speed and agility.”
Vettons is guided by a vision to enable the new retail ecosystem throughout Malaysia and other countries throughout the region.
As a result, the company is aligning its innovative solutions with ever-evolving market trends, while “humanising digital technologies to empower consumers with memorable experiences.”
“It is only through valuable customer experiences and a high level of customer satisfaction that companies can realise growth and sustainable success with their e-commerce ventures,” said Yong.
Vettons is also a fully Malaysian company, and on a mission to support local initiatives. Although low profile thus far on the corporate scene, Vettons nevertheless has caught the eye of Silicon Valley.
Silicon Valley’s APAC CIO Outlook recently labelled Vettons as “Company of the Year” in its recent e-commerce magazine.
As for the 7/7 Official Launch of Vettons, Yong described it as a “special day with great things to look forward to”.
“The event would showcase how Vettons is at the forefront of the new retail revolution, and how Vettons lives and breathes innovation for the greater good of the e-commerce ecosystem.”
Reminder: To register for the launch, click here.